Whilst it is a pretty basic concept, it made me think of the power of the media agenda. Agenda setting is a very influential tool of the media. An agenda tells the public what is important, as it shapes public awareness and thought on particular issues.
There have been many instances where the media's agenda have diverted the public's attention from a particular issue. As it explains on the slide below, propaganda is a form of agenda setting.
You only need at major political movements or conflicts, to see how a media agenda can influence population. An example would be the Nazi regime, where Hilter delivered a particular message to shape people's perceptions of Jewish people.
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